How to Create and Sell Santa Letters

allison calligraphy classes gifts holiday pointed pen Jul 11, 2020

Have you ever found yourself wondering how to make a little extra money with your calligraphy around the holidays? We are going to talk about one of the best (and one of the easiest) ways calligraphers can earn money for Christmas and that’s Santa Letters. In this video, Allison will go over all the basics of how she puts together these Santa Letters and some things to think about to make selling them a bit easier. The tips you will learn in this class will help you in any situation where you are doing live calligraphy and selling items, like at a craft fair.

Topics Covered

How to Make Santa Letters
How to Price Your Santa Letters
How to Do Live Calligraphy at a Craft Fair
How to Use Gouache for Calligraphy

Want to join us for class? It's offered on-demand and available now for all Tier 2 students. Some classes are also available to Tier 1 students. Click here to see the Tier 1 Class Listing.

How to Access Your Members-Only Class:

Go to www.kallicampacademy.com
Log in to your account
Click on Classroom
Click on Tier 2 -- Class Archive
Click on Holiday Calligraphy Camp

Enroll in Tier 2

Materials Needed

Santa Letter:

Festive Ink- I used Winsor and Newton gouache (primary red and primary yellow)
Stationery (I used Crane and Co Ecruwhite Kid Finish Letter sheets with matching envelopes)
Calligraphy Nib of choice (I used a Blue Pumpkin for fast writing)

Optional supplies (for selling):

Ink holder (for keeping ink stable at craft fair)
Solid water cup that will not tip
Paper to put under your work for padding
Drying racks (for letting letters take up less space while drying at craft fairs)
Order form (either homemade or store-bought; I think it would be best to be able to present the guest with a carbon copy)
Typewriter or favorite computer font
Printer/Copier

Homework Challenge

Want to see our students homework? Search the hashtag #kcasantaletter on Instagram to see samples from this week's homework. Our students who participate in this challenge get entered into a drawing to win prizes.

Instructor: Allison McClanahan

Website: wildwoodcp.com

Instagram: @wildwoodcalligraphyandpost